Stop Using AI Like This (Start Winning More Deals)
Most dealerships are already using AI in their CRM. But they’re using it to do more of the same thing, faster. More follow-ups. More templates. More “just checking in” emails. And customers can tell. In this episode of Leadership in the Dealership,...
Most dealerships are already using AI in their CRM.
But they’re using it to do more of the same thing, faster.
More follow-ups. More templates. More “just checking in” emails. And customers can tell.
In this episode of Leadership in the Dealership, Danielle Mills Walden and Phillip Greer break down where AI follow-up goes wrong and how dealers are actually using it to improve communication, not just automate it.
They get into:
• Why most CRM emails feel generic
• How to use AI without sounding like AI
• The “be me, but better” approach to communication
• Where automation helps and where it hurts
• How AI can improve speed without killing authenticity
• How it’s changing F&I, lending and approvals
“If you’re not contacting them well, they’re not telling their friends about you.” This isn’t about using more AI.
It’s about using it where it actually works. Stop being "that guy" at the airport talking to his phone like a crazy person and start winning at the dealership. Here is how to use the "AI touch" to get them in the door without sounding like a robot.